Offthebookshelf.com
All Books By This Author:
- Copywriting for Bootstrapped Startups
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The bootstrapped entrepreneur’s guide to writing that sells
*Sample First Chapter*
Why You Bought This Book
Alright, listen up. This book is for a very specific person. It's not for the blogger who wants to get more readers. It's not for the owner of a semi-successful startup who can afford professional work.
This is not a marketing book about where to advertise and how to get people to visit your website. Nor is a guide on upselling, sales funnels, or finding a good idea. All these things have their place, but not here.
This book is all about how turn your readers into CUSTOMERS. It's for the bootstrapped startup owner who needs to get his business off the ground and making money.
If this doesn't sound like you, then this book is probably not for you. I suggest you return it for your full refund immediately.
Alright, now that we've eliminated the wantrepreneurs and the already-successful business owners, let's talk about what this book will do for you.
This book will get you your first big payoff. It will take you from struggling entrepreneur making negative dollars to money making business owner.
How will it do this? By teaching you to write content that turns readers into customers. Whenever a potential customer glances at your website or press release, it will reach out of the screen and grab firm hold of their attention. Next thing they know, they're interest is peaked, they've developed a burning desire for your product, and they're pulling out their wallet to buy it!
I'm not gonna teach you all the details that define good content from great content (that takes a few months to begin to learn). I'm gonna teach you to write better than 99% of other startup owners so that you can start making serious moola.
Your gonna learn the three most important steps in customer converting copy.
1) How to define your target customer
2) Every copywriter's secret weapon and how to use it to make thousands (shhhh!)
3) How to write content that keeps your customer reading and buyingOkay. Enough chit-chat. Let's move on to....
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